HarrisDemocratic47.4%168,310TrumpRepublican51.8%184,094SteinIndependent0.4%1,593
R+4.4- Lead
- 15,784
- Total
- 355,402
- vs nation
- R+3.0
Akashicmedia market
Harlingen-Weslaco-Brownsville-McAllen
Office (updates table and map)
President margin by year
Place winner margin
4 counties by 2024 margin · County returns · MIT Election Lab
President results by year
Vote totals, margins, and source status
BidenDemocratic57.1%204,493TrumpRepublican41.9%150,247OtherAll other candidates1.0%3,585
D+15.1- Lead
- 54,246
- Total
- 358,325
- vs nation
- D+10.7
ClintonDemocratic67.2%190,922TrumpRepublican28.8%81,885OtherAll other candidates3.9%11,101
D+38.4- Lead
- 109,037
- Total
- 283,908
- vs nation
- D+36.3
ObamaDemocratic69.4%161,804RomneyRepublican29.6%68,927OtherAll other candidates1.0%2,433
D+39.8- Lead
- 92,877
- Total
- 233,164
- vs nation
- D+36.0
ObamaDemocratic68.0%150,424McCainRepublican31.3%69,287OtherAll other candidates0.6%1,425
D+36.7- Lead
- 81,137
- Total
- 221,136
- vs nation
- D+29.4
KerryDemocratic53.8%106,300BushRepublican45.8%90,493OtherAll other candidates0.4%789
D+8.0- Lead
- 15,807
- Total
- 197,582
- vs nation
- D+10.5
GoreDemocratic59.1%104,327BushRepublican39.5%69,801OtherAll other candidates1.4%2,505
D+19.5- Lead
- 34,526
- Total
- 176,633
- vs nation
- D+19.0
ClintonDemocratic65.8%101,327DoleRepublican29.2%44,959OtherAll other candidates4.9%7,605
D+36.6- Lead
- 56,368
- Total
- 153,891
- vs nation
- D+28.1
Key facts
- 2024 presidential margin
- R+4.4MIT Election Lab
- Population
- 1,404,3032024 5-year
- Population density
- 328 / sq mi2024 5-year · TIGER/Line
- Land area
- 4,277 sq miTIGER/Line
- Median household income
- $53,0232024 5-year
- White (non-Hispanic)
- 6.7%2024 5-year
- Black
- 0.6%2024 5-year
- Hispanic / Latino
- 91.3%2024 5-year
- Peak Democratic margin
- D+75.8 in 1912MIT Election Lab
- Peak Republican margin
- R+20.6 in 1952MIT Election Lab
- Most similar
- Laredo, TX · twin score 98.4
presidential history
Party record book
Harlingen-Weslaco-Brownsville-McAllen · the strongest Democratic and Republican presidential performances recorded here, measured three ways.
1912–2024 · 29 presidential cycles
Highest vote share
Largest share of the presidential candidate vote cast here.
Democratic
Woodrow Wilson1912
85.0%
4,125 votes · D+75.8
Runner-up · Woodrow Wilson, 1916 · 78.8%
Republican
Dwight D. Eisenhower1952
60.2%
32,185 votes · R+20.6
Runner-up · Richard Nixon, 1972 · 56.8%
Most votes
Largest number of votes cast for the party’s presidential nominee here.
Democratic
Joe Biden2020
204,493votes
57.1% of the vote · D+15.1
Runner-up · Hillary Clinton, 2016 · 190,922 votes
Republican
Donald Trump2024
184,094votes
51.8% of the vote · R+4.4
Runner-up · Donald Trump, 2020 · 150,247 votes
Best relative to the U.S.
This Place’s margin against the national margin in the same election — positive when it leaned toward the party more than the country did.
Democratic
John W. Davis1924
+71.9pts D vs U.S.
Place D+46.7 · U.S. R+25.2
Runner-up · Woodrow Wilson, 1912 · +56.3 pts
Republican
Dwight D. Eisenhower1952
+9.8pts R vs U.S.
Place R+20.6 · U.S. R+10.8
Runner-up · Donald Trump, 2024 · +3.0 pts
voter registration
Registered voters
Total registered voters, over time
Registered voters
| Year | Total registered |
|---|---|
| 2016 | 579,410 |
| 2018 | 614,604 |
| 2020 | 657,073 |
| 2022 | 690,465 |
| 2024 | 732,755 |
domestic migration
Who moves in and out
Net domestic migration over time
−3,870 net domestic migration · 2025
20112025
Net −72,827 over 2011–2025 · gain loss
| Year | Net domestic migration |
|---|---|
| 2011 | −243 |
| 2012 | −5,469 |
| 2013 | −8,318 |
| 2014 | −6,966 |
| 2015 | −9,616 |
| 2016 | −8,292 |
| 2017 | −7,913 |
| 2018 | −7,813 |
| 2019 | −6,000 |
| 2021 | −306 |
| 2022 | −2,034 |
| 2023 | −2,381 |
| 2024 | −3,606 |
| 2025 | −3,870 |
This South Texas media market is among the most heavily Hispanic in the United States, with Democratic margins historically wide but showing measurable rightward shifts in recent cycles as working-class border communities reassess party allegiances.
Across the recorded series it reached a Democratic high of 75.8 points in 1912 and a Republican high of 20.6 points in 1952. Between 2020 and 2024 the market moved 19.6 points toward the Republican candidate; the 2024 margin was 4.4 points.
A population of 1,404,303, a 7% non-Hispanic-white share, and a median household income of $53,023 describe the market. The market's voting pattern over the last decade is most similar to that of Laredo and El Paso (Las Cruces).
Political twins — media markets
The media markets whose fingerprint — 2000–2024 trajectory, demographics, ancestry, religion — sits closest to this one, and why.
Laredo
Texas
98.4twin score
12-yr trendelasticity% Latino≠ population scale
El Paso (Las Cruces)
Texas
91.6twin score
% Latino2016 margin% Catholic≠ 12-yr trend
Yuma-El Centro
California
87.2twin score
% Latino% Catholic% White≠ elasticity
Twin score (0–100) = weighted cosine between tier-standardized fingerprints: presidential margins 2000–2024 with 12-yr trend and elasticity, ACS income, age, education, population and race, top reported ancestries, and religious adherence — chips name the closest-shared dimensions and the widest gap. Re-weight the groups in the twins explorer.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
Cite this page
All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Harlingen-Weslaco-Brownsville-McAllen, Texas. Akashic. https://akashic.app/dma/636/. Accessed May 20, 2026. License: CC BY 4.0.
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Frequently asked questions
How did Harlingen-Weslaco-Brownsville-McAllen, Texas vote in 2024?
In 2024, Harlingen-Weslaco-Brownsville-McAllen, Texas voted Republican by 4.4 points (R+4.4), carried by the Republican candidate. Out of 355,402 votes cast, 168,310 went Democratic and 184,094 went Republican.
When did Harlingen-Weslaco-Brownsville-McAllen, Texas last vote Democratic?
The most recent presidential election in which Harlingen-Weslaco-Brownsville-McAllen, Texas voted Democratic was 2020.
How many people live in Harlingen-Weslaco-Brownsville-McAllen, Texas?
Harlingen-Weslaco-Brownsville-McAllen, Texas has a population of 1,404,303 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Harlingen-Weslaco-Brownsville-McAllen, Texas?
Median household income in Harlingen-Weslaco-Brownsville-McAllen, Texas is $53,023 — below the national median of $80,734. The Texas state median is $78,476.
What is the political history of Harlingen-Weslaco-Brownsville-McAllen, Texas?
Akashic tracks 34 presidential elections in Harlingen-Weslaco-Brownsville-McAllen, Texas from 1892 to 2024. Of those, 25 went Democratic and 4 went Republican.