| Donald Trump ✓Republican | 67.4% | 31,073 |
|---|---|---|
| Kamala HarrisDemocratic | 31.4% | 14,462 |
| OtherAll other candidates | 1.2% | 573 |
| Year | Margin (D minus R) |
|---|---|
| 2008 | −39.2% |
| 2012 | −46.9% |
| 2016 | −39.4% |
| 2020 | −31.2% |
| 2024 | −36.0% |
| Year | Won | Democratic | Republican | Other | Margin | Total |
|---|---|---|---|---|---|---|
| R | 31.4%Harris14,462 | 67.4%Trump31,073 | 1.2% | 46,108 | ||
| R | 33.5%Biden14,014 | 64.8%Trump27,067 | 1.7%incl. Jorgensen | 41,779 | ||
| R | 27.5%Clinton7,867 | 66.9%Trump19,118 | 5.5%incl. Johnson | 28,568 | ||
| R | 26.6%Obama6,197 | 73.4%Romney17,141 | 0.0% | 23,338 | ||
| R | 30.1%Obama6,684 | 69.3%McCain15,380 | 0.6% | 22,200 |
Demographics
Demographic Profile
Key indicators compared across containing geographies
| Indicator | New BraunfelsCity | TexasState | United StatesNation |
|---|---|---|---|
| Race & Ethnicity | |||
| White | 67.6% | 48.5% | 61.0% |
| Black | 2.4% | 12.2% | 12.2% |
| Asian | 1.4% | 5.6% | 6.0% |
| Two or more races | 22.3% | 23.5% | 12.6% |
| Other race | 6.4% | 10.2% | 8.2% |
| Hispanic or Latino | 33.6% | 39.7% | 19.3% |
| Income & Age | |||
| Median household income | $86,021 | $78,476 | $84,427 |
| Poverty rate | 7.4% | 13.8% | 12.5% |
| Median age | 37.1 | 35.7 | 39.1 |
| Age 18–24 | 7.5% | 9.7% | 9.2% |
| Age 65 and older | 18.0% | 13.5% | 17.2% |
| Education & Language | |||
| Bachelor's degree or higher (25+) | 41.2% | 33.6% | 35.6% |
| Speaks a non-English language at home | 16.4% | 35.2% | 22.3% |
| Spanish | 13.9% | 28.2% | 13.6% |
| Ancestry | |||
| Largest ancestry | Mexican 24.7% | Mexican 32.1% | German 12.5% |
| 2nd-largest ancestry | German 18.3% | German 8.3% | Mexican 11.3% |
| 3rd-largest ancestry | English 12.9% | English 7.9% | English 9.5% |
| Religion | |||
| Catholic | 29.7%County context | 20.1% | 18.6% |
| Evangelical Protestant | 16.3%County context | 23.5% | 16.5% |
| Unaffiliated or unclaimed | 44.2%County context | 45.2% | 51.5% |
| Mainline Protestant | 5.5%County context | 4.5% | 5.2% |
ACS values are survey estimates and may include margins of error.
Religion data may be available only at county or larger geographies. Sub-county values are labeled when inherited, modeled, or contextual.
New Braunfels sits in the Gulf South and Southern Plains. In 2024 it voted Republican.
Across the recorded series it reached a Republican high of 46.9 points in 2012. Between 2020 and 2024 the city moved 4.8 points toward the Republican candidate; the 2024 margin was 36.0 points.
A population of 104,643, a 68% non-Hispanic-white share, and a median household income of $86,021 describe the city.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
New Braunfels, Texas. Akashic. https://akashic.app/city/4850820/. Accessed May 20, 2026. License: CC BY 4.0.