† Citizen voting-age population estimated for prior cycles; 2004 predates the ACS and is extrapolated. Source: ACS 5-year, table B05003.
——
D+60R+60
20042024
Boundary by 2024 margin · Precinct returns · VEST · MIT Election Lab
People and households
Who lives here
Exact values for this place, its state, and the United States.
Race · ethnicity · ancestry
Communities and origins
GroupWillardMissouriUnited States
German20.9%21.3%12.5%
English18.0%11.9%9.5%
Irish13.0%11.8%9.4%
American7.5%6.8%5.3%
Italian3.0%3.2%4.8%
Scottish2.5%1.8%1.3%
French2.3%2.2%1.6%
Scotch-Irish1.5%——
Mexican2.0%3.2%11.3%
Puerto Rican0.6%0.4%1.8%
Hispanic or Latino counts residents of any race; the race groups count only their non-Hispanic residents, so the groups are mutually exclusive and sum to 100%. Expand a row to see ancestries reported within that group.
Age and life stage
Measure
Willard
Missouri
United States
Median age
32.2
39.2
39.1
Age 18–24
11.9%
9.2%
9.2%
Age 65 and older
10.3%
17.9%
17.2%
Household economy
Measure
Willard
Missouri
United States
Median household income
$84,600
$70,702
$84,427
Poverty rate
9.7%
12.6%
12.5%
Bachelor's degree or higher (25+)
33.1%
32.4%
35.6%
Languages at home
Measure
Willard
Missouri
United States
Speaks a non-English language at home
4.3%
6.7%
22.3%
Spanish
2.1%
2.9%
13.6%
Russian, Polish, or other Slavic
2.1%
0.5%
0.7%
Religious landscape
Measure
Willard
Missouri
United States
Catholic
—
12.5%
18.6%
Evangelical Protestant
—
24.1%
16.5%
Unclaimed / not counted
—
51.7%
51.5%
American Community Survey 2024 5-year (CVAP, income, age, poverty, education, language, race, ancestry) · presidential returns from MIT Election Lab through 2024 · 2020 U.S. Religion Census (ASARB) — congregational adherents; unclaimed is the residual not counted by congregations.
Willard, Missouri
presidential history
Presidential margin, 2004–2024
Democratic minus Republican, by election
Presidential margin over time
Year
Margin (D minus R)
2004
−45.4%
2008
−37.1%
2012
−46.9%
2016
−55.8%
2020
−53.8%
2024
−53.0%
DemocraticRepublican
6 presidential elections
Third column names the leading third-party or independent finisher. Source · MIT Election Lab · ICPSR · VEST (precinct-level 2024). Swing · margin change from the prior cycle. vs U.S. · margin relative to the national result that year. Third-party votes in 2012 are allocated from certified county totals by this place's share of each county's two-party vote — that cycle's precinct source records two-party splits. † 2004 sub-county results are estimated: the source's block-level detail for this cycle was unreliable — either county/municipality-level consolidated reporting (COVID-era) or a precinct-to-block allocation that misplaced votes — so the figures are allocated from the constituent county totals in proportion to the place and scaled to certified totals.
Year
Won
Democratic
Republican
Other
Margin
Swing
vs U.S.
Total
R
22.9%Harris720
75.9%Trump2,389
1.2%
R+53.0
D+0.7
R+51.6
3,147
R
22.1%Biden630
75.9%Trump2,161
2.0%
R+53.8
D+2.0
R+58.2
2,848
R
20.0%Clinton543
75.8%Trump2,060
4.3%
R+55.8
R+8.9
R+57.9
2,719
R
25.2%Obama680
72.2%Romney1,945
2.6%
R+46.9
R+9.9
R+50.8
2,695
R
30.9%Obama844
68.0%McCain1,858
1.2%
R+37.1
D+8.3
R+44.4
2,734
R
27.2%Kerry699
72.6%Bush1,865
0.2%
R+45.4
—
R+42.9
2,568
Willard has roughly doubled in population since 2000, riding residential sprawl along the U.S. 160 corridor northwest of Springfield. That pace of in-migration tends to keep voter registration patterns in flux even as the surrounding Greene County context tilts heavily Republican.
Across the recorded series it reached a Republican high of 55.8 points in 2016. Between 2020 and 2024 the city moved 0.7 points toward the Democratic candidate; the 2024 margin was 53.0 points.
A population of 6,488, a 92% non-Hispanic-white share, and a median household income of $84,600 describe the city. The city's voting pattern over the last decade is most similar to that of Hebron and Verdigris.
Akashic
Political twins — cities
The cities whose fingerprint — 2000–2024 trajectory, demographics, ancestry, religion — sits closest to this one, and why.
Twin score (0–100) = weighted cosine between tier-standardized fingerprints: presidential margins 2000–2024 with 12-yr trend and elasticity, ACS income, age, education, population and race, top reported ancestries, and religious adherence — chips name the closest-shared dimensions and the widest gap. Re-weight the groups in the twins explorer.
In 2024, Willard, Missouri voted Republican by 53.0 points (R+53.0), carried by the Republican candidate. Out of 3,147 votes cast, 720 went Democratic and 2,389 went Republican.
How many people live in Willard, Missouri?
Willard, Missouri has a population of 6,488 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Willard, Missouri?
Median household income in Willard, Missouri is $84,600 — above the national median of $80,734. The Missouri state median is $70,702.
What is the political history of Willard, Missouri?
Akashic tracks 6 presidential elections in Willard, Missouri from 2004 to 2024. Of those, 0 went Democratic and 6 went Republican.