New Orleans, Louisiana: Old Confederacy market. In 2024, voted R+12%. Democratic peak: D+87 in 1932.
Key facts
- 2024 presidential margin
- R+12MIT Election Lab
- Political archetype
- Old ConfederacyAkashic typology
- Population
- 1,742,0042024 5-year
- Median household income
- $65,0172024 5-year
- White (non-Hispanic)
- 55.3%2024 5-year
- Black
- 28.7%2024 5-year
- Hispanic / Latino
- 10.2%2024 5-year
- Peak Democratic margin
- D+87 in 1932MIT Election Lab
- Peak Republican margin
- R+37 in 1972MIT Election Lab
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 328,001 | 422,088 | 763,864 | ||
| R | 362,913 | 439,798 | 816,657 | ||
| R | 319,934 | 404,357 | 753,356 | ||
| R | 314,794 | 390,996 | 719,590 | ||
| R | 293,496 | 401,586 | 707,022 | ||
| R | 348,695 | 405,418 | 761,681 | ||
| R | 333,751 | 339,568 | 689,780 | ||
| D | 371,639 | 275,612 | 692,104 | ||
| D | 321,596 | 293,636 | 696,961 | ||
| R | 281,267 | 339,603 | 631,148 | ||
| R | 250,156 | 397,996 | 653,173 | ||
| R | 268,608 | 309,218 | 598,034 | ||
| D | 251,833 | 235,256 | 499,645 | ||
| R | 118,083 | 272,838 | 419,070 | ||
| O | 129,997 | 106,875 | 432,571 | ||
| R | 177,227 | 179,865 | 357,092 | ||
| D | 180,109 | 84,362 | 344,051 | ||
| R | 111,374 | 155,798 | 278,297 | ||
| D | 149,733 | 133,263 | 282,996 | ||
| O | 59,125 | 38,317 | 185,972 | ||
| D | 134,105 | 27,348 | 161,460 | ||
| D | 140,920 | 22,863 | 163,823 | ||
| D | 146,663 | 16,414 | 163,122 | ||
| D | 119,274 | 8,222 | 127,746 | ||
| D | 80,697 | 21,468 | 102,165 | ||
| D | 48,200 | 11,206 | 62,197 | ||
| D | 40,558 | 21,887 | 62,466 | ||
| D | 39,377 | 3,676 | 45,403 | ||
| D | 32,333 | 1,826 | 41,138 | ||
| D | 32,565 | 4,705 | 37,703 | ||
| D | 22,256 | 2,189 | 25,018 | ||
| D | 25,959 | 7,196 | 33,163 | ||
| D | 27,029 | 13,067 | 41,167 | ||
| D | 29,519 | 11,649 | 41,190 | ||
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Demographics
The New Orleans DMA stretches from dense urban precincts that vote Democratic by wide margins to rural parishes along the Gulf Coast that trend sharply Republican, making it one of the more internally polarized media markets in the Deep South.
The shift began with civil rights. 2000 marked the realignment in New Orleans, by a one point margin. The Republican margin reached its widest at thirty-seven points in 1972. The 2024 margin was twelve points.
The political shift has tracked, in New Orleans, the political shift of the South more broadly. A 55% non-Hispanic-white share, a median household income of $65,017, and a 17% poverty rate describe the demographic context.
Compare two places, side by side
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New Orleans, Louisiana. Akashic. https://akashic.app/dma/622/. Accessed May 20, 2026. License: CC BY 4.0.