Baton Rouge, Louisiana
Akashic| Donald Trump ✓Republican | 57.0% | 240,642 |
|---|---|---|
| Kamala HarrisDemocratic | 41.3% | 174,549 |
| Jill SteinGreen | 1.7% | 7,301 |
County-level results (13 counties) — table
| County | Winner | Margin |
|---|---|---|
| Amite County, MS | Republican | R+32.8 |
| Ascension Parish, LA | Republican | R+33.9 |
| Assumption Parish, LA | Republican | R+35.6 |
| East Baton Rouge Parish, LA | Democratic | D+11.1 |
| East Feliciana Parish, LA | Republican | R+22.2 |
| Iberville Parish, LA | Republican | R+0.7 |
| Livingston Parish, LA | Republican | R+68.5 |
| Pointe Coupee Parish, LA | Republican | R+27.5 |
| St. Helena Parish, LA | Democratic | D+0.8 |
| St. Mary Parish, LA | Republican | R+31.9 |
| West Baton Rouge Parish, LA | Republican | R+11.7 |
| West Feliciana Parish, LA | Republican | R+31.9 |
| Wilkinson County, MS | Democratic | D+25.3 |
| Year | Won | Democratic | Republican | Other | Margin | Total |
|---|---|---|---|---|---|---|
| R | 41.3%Harris174,549 | 57.0%Trump240,642 | 1.7%Stein7,301 | 422,492 | ||
| R | 42.9%Biden191,803 | 55.3%Trump247,614 | 1.8%Jorgensen8,186 | 447,603 | ||
| R | 41.3%Clinton172,096 | 55.0%Trump228,799 | 3.7%Johnson15,374 | 416,269 | ||
| R | 43.1%Obama178,859 | 55.3%Romney229,382 | 1.6%Johnson6,571 | 414,812 | ||
| R | 42.6%Obama171,888 | 56.1%McCain226,512 | 1.4%Paul5,537 | 403,937 | ||
| R | 42.1%Kerry155,467 | 56.9%Bush209,905 | 0.9%Nader3,494 | 368,866 | ||
| R | 44.9%Gore149,548 | 52.7%Bush175,383 | 2.4%Nader7,853 | 332,784 | ||
| D | 51.1%Clinton169,388 | 41.0%Dole135,958 | 7.8%Perot25,919 | 331,265 | ||
| D | 44.6%Clinton144,960 | 43.0%Bush139,960 | 12.4%Perot40,238 | 325,158 | ||
| R | 45.1%Dukakis131,052 | 53.5%Bush155,261 | 1.4%Duke4,134 | 290,447 | ||
| R | 41.3%Mondale125,225 | 57.9%Reagan175,757 | 0.8%Johnson2,394 | 303,376 | ||
| D | 50.1%Carter132,589 | 46.8%Reagan123,817 | 3.1%Anderson8,319 | 264,725 | ||
| D | 54.3%Carter112,028 | 43.3%Ford89,216 | 2.4%Maddox4,885 | 206,129 | ||
| R | 31.4%McGovern50,190 | 62.0%Nixon98,867 | 6.6%Schmitz10,534 | 159,591 | ||
| O | 30.6%Humphrey50,749 | 20.7%Nixon34,323 | 48.8%Wallace80,994 | 166,066 | ||
| R | 44.3%Johnson55,128 | 55.7%Goldwater69,236 | 0.0% | 124,364 | ||
| D | 52.5%Kennedy56,390 | 25.0%Nixon26,799 | 22.5%Byrd24,214 | 107,403 | ||
| R | 44.2%Stevenson34,353 | 51.4%Eisenhower39,908 | 4.4%Andrews3,407 | 77,668 | ||
| D | 56.5%Stevenson46,211 | 43.5%Eisenhower35,572 | 0.0% | 81,783 | ||
| O | 36.5%Truman16,398 | 17.2%Dewey7,746 | 46.3%Thurmond20,836 | 44,980 | ||
| D | 84.5%Roosevelt33,531 | 15.5%Dewey6,159 | 0.0% | 39,690 | ||
| D | 86.9%Roosevelt34,813 | 13.1%Willkie5,225 | 0.0% | 40,038 | ||
| D | 85.9%Roosevelt26,586 | 14.0%Landon4,329 | 0.1%Lemke19 | 30,934 | ||
| D | 87.2%Roosevelt21,401 | 12.6%Hoover3,094 | 0.2%Thomas44 | 24,539 | ||
| D | 72.0%Smith16,902 | 28.0%Hoover6,569 | 0.0% | 23,471 | ||
| D | 72.9%Davis8,477 | 26.2%Coolidge3,045 | 0.9%La Follette108 | 11,630 | ||
| D | 67.9%Cox7,762 | 32.0%Harding3,657 | 0.1%Debs8 | 11,427 | ||
| D | 77.5%Wilson7,219 | 10.1%Hughes941 | 12.4%Benson1,157 | 9,317 | ||
| D | 76.6%Wilson5,857 | 8.0%Taft612 | 15.3%Roosevelt1,173 | 7,642 | ||
| D | 86.6%Bryan5,938 | 12.0%Taft824 | 1.4%Debs94 | 6,856 | ||
| D | 87.5%Parker5,391 | 12.3%Roosevelt760 | 0.2%Debs10 | 6,161 | ||
| D | 73.8%Bryan7,031 | 25.7%McKinley2,443 | 0.5%Woolley49 | 9,523 | ||
| D | 66.8%Bryan9,678 | 31.1%McKinley4,503 | 2.1%Palmer303 | 14,484 | ||
| D | 79.7%Cleveland14,468 | 19.2%Harrison3,491 | 1.1%Weaver200 | 18,159 |
| Year | Margin (D minus R) |
|---|---|
| 1892 | +60.4% |
| 1896 | +35.7% |
| 1900 | +48.2% |
| 1904 | +75.2% |
| 1908 | +74.6% |
| 1912 | +68.6% |
| 1916 | +67.4% |
| 1920 | +35.9% |
| 1924 | +46.7% |
| 1928 | +44.0% |
| 1932 | +74.6% |
| 1936 | +71.9% |
| 1940 | +73.9% |
| 1944 | +69.0% |
| 1948 | +19.2% |
| 1952 | +13.0% |
| 1956 | −7.2% |
| 1960 | +27.6% |
| 1964 | −11.3% |
| 1968 | +9.9% |
| 1972 | −30.5% |
| 1976 | +11.1% |
| 1980 | +3.3% |
| 1984 | −16.7% |
| 1988 | −8.3% |
| 1992 | +1.5% |
| 1996 | +10.1% |
| 2000 | −7.8% |
| 2004 | −14.8% |
| 2008 | −13.5% |
| 2012 | −12.2% |
| 2016 | −13.6% |
| 2020 | −12.5% |
| 2024 | −15.6% |
The Baton Rouge DMA spans East Baton Rouge Parish's urban Democratic lean alongside heavily Republican rural parishes to the north and west, producing some of Louisiana's sharpest intra-market margin swings.
Across the recorded series it reached a Democratic high of 75.2 points in 1904 and a Republican high of 30.5 points in 1972. Between 2020 and 2024 the market moved 3.2 points toward the Republican candidate; the 2024 margin was 15.6 points.
A population of 943,868, a 53% non-Hispanic-white share, and a median household income of $68,998 describe the market. The market's voting pattern over the last decade is most similar to that of New Orleans and Lafayette, LA.
The media markets whose fingerprint — 2000–2024 trajectory, demographics, ancestry, religion — sits closest to this one, and why.
Twin score (0–100) = weighted cosine between tier-standardized fingerprints: presidential margins 2000–2024 with 12-yr trend and elasticity, ACS income, age, education, population and race, top reported ancestries, and religious adherence — chips name the closest-shared dimensions and the widest gap. Re-weight the groups in the twins explorer.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
Baton Rouge, Louisiana. Akashic. https://akashic.app/dma/716/. Accessed May 20, 2026. License: CC BY 4.0.