How did the Portland, OR media market vote in the 2024 presidential election?

The Portland, OR DMA leaned Democratic in 2024 with a margin of D+18.1 percentage points, aggregated across 28 constituent counties.

What is the population of the Portland, OR media market?

The Portland, OR designated market area has a population of approximately 3,528,174 across 28 counties according to Census data.

How many counties are in the Portland, OR media market?

The Portland, OR DMA comprises 28 counties.

Portland, OR

Latest: 2024↓ R+1.6 vs 2020

Safe Democratic — 3.5M residents — 28 counties

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Race & ancestry

Group	%
▶White (Non-Hispanic)(13)	69.2%
▶Hispanic / Latino(20)	15.2%
▶Black / African American(14)	2.4%
▶Asian(6)	5.5%
▶Middle Eastern / North African(11)	0.8%
▶Native American / Alaska Native(6)	1.0%
▶Native Hawaiian / Pacific Islander(8)	0.6%
Multiracial / Other	6.1%

View full demographics →

Religious adherence

Tradition	% Pop	% Adherents
Evangelical Protestant	14.7%	41.4%
Catholic	12.0%	33.8%
Other	6.1%	17.0%
LDS (Mormon)	3.5%	9.8%
Mainline Protestant	2.2%	6.2%
Black Protestant	0.3%	0.9%
Orthodox Christian	0.2%	0.7%
Non-religious	64.5%	—

View full religion →

Presidential results

Year	Result
2024	Harris+18.1
2020	Biden+19.7
2016	Clinton+15.4
2012	Obama+15.6
2008	Obama+20.1
2004	Kerry+8.1
2000	Gore+5.3
1996	Clinton+12.1
1992	Clinton+11.7

View full election history →

Similarity Explorer

Similar media markets

Nearest neighbors matched on the same place-page feature set used across the dossier system.

8 visible matches

Seattle-Tacoma

Educated rural democratic

D+28.6

Similarity score96%

Denver

Educated rural competitive

D+15.6

Similarity score92%

Philadelphia

Educated rural competitive

D+20.2

Similarity score92%

Boston (Manchester)

Educated rural democratic

D+22.8

Similarity score91%

Madison

Educated rural competitive

D+28.2

Similarity score89%

Raleigh-Durham (Fayetvlle)

Educated rural competitive

D+14.7

Similarity score89%

Washington, DC (Hagrstwn)

Educated rural democratic

D+32.2

Similarity score88%

San Francisco-Oak-San Jose

Educated rural democratic

D+47.6

Similarity score88%

Constituent Geography

Counties in Portland, OR

2024 presidential results across the counties that make up this geography.

Sort:

County	Pop.	Margin	Dem	Rep	Total
Multnomah	801K	D+61.6	325,927	70,759	414,250
Washington	604K	D+33.7	193,013	92,590	297,949
Clark	517K	D+6.9	143,206	123,998	276,578
Clackamas	424K	D+9.8	130,580	106,387	246,240
Marion	349K	R+2.0	73,970	77,089	156,691
Linn	131K	R+24.3	25,749	43,078	71,429
Cowlitz	112K	R+19.8	22,825	34,580	59,325
Yamhill	109K	R+6.1	26,011	29,536	57,800
Polk	90K	R+3.6	22,034	23,768	47,593
Columbia	53K	R+13.8	12,895	17,227	31,334
Lincoln	51K	D+18.3	17,112	11,645	29,804
Clatsop	41K	D+11.3	12,533	9,913	23,290
Tillamook	27K	R+1.4	7,747	7,971	16,252
Wasco	27K	R+5.7	6,069	6,837	13,391
Crook	26K	R+50.2	3,836	12,012	16,297
Union	26K	R+40.0	4,107	9,942	14,574
Jefferson	25K	R+29.9	3,941	7,454	11,750
Hood River	24K	D+35.5	8,364	3,854	12,707
Klickitat	23K	R+9.3	5,917	7,178	13,607
Baker	17K	R+48.7	2,343	7,060	9,694
Skamania	12K	R+11.1	3,147	3,961	7,355
Morrow	12K	R+48.0	1,138	3,408	4,732
Harney	7K	R+59.0	797	3,307	4,255
Grant	7K	R+60.0	816	3,490	4,456
Wahkiakum	5K	R+18.1	1,204	1,757	3,062
Gilliam	2K	R+45.3	291	805	1,134
Sherman	2K	R+56.5	233	890	1,163
Wheeler	1K	R+47.0	210	618	868

28 countiesTotal votes: 1,847,580

Historian Query

Ask the Historian

Explore Portland, OR's political evolution with the Historian

“How has the Portland, OR media market voted in presidential elections?”

Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.

Portland, ORCensus ACS 2024Ancestry detail available

Census race profile

Major Census race and ethnicity groups shown as a share of total population.

Expand rows for ancestry detail

White (Non-Hispanic) 69.2%Hispanic 15.2%Multiracial 6.1%Asian 5.5%Black 2.4%Native American 1.0%Native Hawaiian 0.6%

Group	Portland, OR	National
▶White (Non-Hispanic)(13)	69.2%	57.4%
▶Hispanic / Latino(20)	15.2%	19.3%
Multiracial / Other	6.1%	4.0%
▶Asian(6)	5.5%	6.0%
▶Black / African American(14)	2.4%	12.2%
▶Native American / Alaska Native(6)	1.0%	0.9%
▶Middle Eastern / North African(11)	0.8%	0.9%
▶Native Hawaiian / Pacific Islander(8)	0.6%	0.2%

Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:

35.5%(1.3M people)

U.S. Religion Census 2020

Browse all religions

Tradition	% Pop	% Adherents	US Pop	US Adherents
Evangelical Protestant	14.7%	41.4%	—	—
Catholic	12.0%	33.8%	—	—
Other	6.1%	17.0%	—	—
LDS (Mormon)	3.5%	9.8%	—	—
Mainline Protestant	2.2%	6.2%	—	—
Black Protestant	0.3%	0.9%	—	—
Orthodox Christian	0.2%	0.7%	—	—
Non-religiousPopulation	64.5%	—	—	—

Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.

Who lives in the Portland, OR media market? 3,528,174 residents across 28 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.

Portland, OR vs National3.5M residents

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population

Local vs state vs U.S.

3.5M

local

3.5MNational 334.9M

Share of U.S. population

Local vs state vs U.S.

1.05%

local

1.05%National 100%

Voting-age population

Local vs state vs U.S.

77.4%

local

77.4%National 75.7%

Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income

Local vs state vs U.S.

$91,144

local

$91,144National $83,960

Poverty rate

Local vs state vs U.S.

10.5%

local

10.5%National 12.5%

College degree

Local vs state vs U.S.

37.4%

local

37.4%National 35.6%

Homeownership

Local vs state vs U.S.

63.0%

local

63.0%National 65.2%

Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age

Local vs state vs U.S.

39.9 yrs

local

39.9 yrsNational 39.1 yrs

Age 18–29

Local vs state vs U.S.

14.8%

local

14.8%National 15.7%

Age 65+

Local vs state vs U.S.

17.5%

local

17.5%National 17.0%

Foreign born

Local vs state vs U.S.

11.5%

local

11.5%National 14.1%

Non-English at home

Local vs state vs U.S.

17.5%

local

17.5%National 22.2%

English only

Local vs state vs U.S.

82.5%

local

82.5%National 77.8%

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