How did the Sioux City media market vote in the 2024 presidential election?

The Sioux City DMA leaned Republican in 2024 with a margin of R+45.5 percentage points, aggregated across 23 constituent counties.

What is the population of the Sioux City media market?

The Sioux City designated market area has a population of approximately 418,200 across 23 counties according to Census data.

How many counties are in the Sioux City media market?

The Sioux City DMA comprises 23 counties.

Sioux City

Latest: 2024↓ R+5.7 vs 2020

Safe Republican — shifted 5.7pp toward Republicans in 2024 — 418K residents — 23 counties

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Race & ancestry

Group	%
▶White (Non-Hispanic)(13)	77.0%
▶Hispanic / Latino(16)	13.7%
▶Black / African American(11)	2.4%
▶Asian(6)	1.7%
▶Middle Eastern / North African(5)	0.2%
▶Native American / Alaska Native(3)	2.0%
▶Native Hawaiian / Pacific Islander(3)	0.4%
Multiracial / Other	2.8%

View full demographics →

Religious adherence

Tradition	% Pop	% Adherents
Mainline Protestant	20.0%	34.5%
Catholic	19.2%	33.1%
Evangelical Protestant	16.5%	28.4%
Other	1.5%	2.7%
Black Protestant	0.6%	1.0%
LDS (Mormon)	0.6%	1.0%
Orthodox Christian	0.2%	0.3%
Non-religious	42.0%	—

View full religion →

Presidential results

Year	Result
2024	Trump+45.5
2020	Trump+39.8
2016	Trump+41.3
2012	Romney+24.1
2008	McCain+17.8
2004	Bush+24.8
2000	Bush+23.0
1996	Dole+11.1
1992	Bush+13.2

View full election history →

Similarity Explorer

Similar media markets

Nearest neighbors matched on the same place-page feature set used across the dossier system.

8 visible matches

Minot-Bsmrck-Dcknsn(Wlstn)

Small-town rural republican

R+51.8

Similarity score88%

Quincy-Hannibal-Keokuk

Small-town rural republican

R+46.9

Similarity score88%

Evansville

Small-town rural republican

R+36.7

Similarity score87%

Joplin-Pittsburg

Small-town rural republican

R+49.7

Similarity score87%

Chattanooga

Small-town rural republican

R+41.8

Similarity score85%

Sioux Falls(Mitchell)

Small-town rural republican 3

R+30.4

Similarity score85%

Rapid City

Small-town rural republican

R+40.3

Similarity score85%

Paducah-Cape Girard-Harsbg

Small-town rural republican

R+50.2

Similarity score85%

Constituent Geography

Counties in Sioux City

2024 presidential results across the counties that make up this geography.

Sort:

County	Pop.	Margin	Dem	Rep	Total
Woodbury	106K	R+22.9	16,145	25,969	42,921
Sioux	36K	R+70.7	2,626	16,053	19,001
Madison	36K	R+56.0	3,360	12,145	15,690
Plymouth	26K	R+54.1	3,104	10,661	13,971
Dakota	21K	R+29.8	2,109	3,934	6,120
Buena Vista	21K	R+33.2	2,462	4,962	7,537
Dickinson	18K	R+39.9	3,297	7,775	11,234
Union	17K	R+40.7	2,548	6,160	8,876
Clay	16K	R+43.1	2,367	6,047	8,541
O'Brien	14K	R+60.7	1,428	5,998	7,525
Cherokee	12K	R+45.6	1,611	4,398	6,105
Wayne	10K	R+49.2	1,006	3,011	4,073
Sac	10K	R+51.5	1,289	4,100	5,460
Emmet	9K	R+43.9	1,315	3,422	4,798
Palo Alto	9K	R+44.9	1,338	3,576	4,982
Monona	9K	R+45.2	1,236	3,331	4,637
Knox	8K	R+63.3	786	3,593	4,436
Cedar	8K	R+70.0	702	4,141	4,912
Pierce	7K	R+76.3	446	3,420	3,897
Ida	7K	R+53.2	826	2,771	3,655
Thurston	7K	R+6.9	978	1,125	2,123
Stanton	6K	R+66.7	492	2,536	3,064
Dixon	6K	R+58.6	573	2,271	2,895

23 countiesTotal votes: 196,453

Historian Query

Ask the Historian

Explore Sioux City's political evolution with the Historian

“How has the Sioux City media market voted in presidential elections?”

Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.

Sioux CityCensus ACS 2024Ancestry detail available

Census race profile

Major Census race and ethnicity groups shown as a share of total population.

Expand rows for ancestry detail

White (Non-Hispanic) 77.0%Hispanic 13.7%Multiracial 2.8%Black 2.4%Native American 2.0%Asian 1.7%Native Hawaiian 0.4%

Group	Sioux City	National
▶White (Non-Hispanic)(13)	77.0%	57.4%
▶Hispanic / Latino(16)	13.7%	19.3%
Multiracial / Other	2.8%	4.0%
▶Black / African American(11)	2.4%	12.2%
▶Native American / Alaska Native(3)	2.0%	0.9%
▶Asian(6)	1.7%	6.0%
▶Native Hawaiian / Pacific Islander(3)	0.4%	0.2%
▶Middle Eastern / North African(5)	0.2%	0.9%

Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:

58.0%(242.5K people)

U.S. Religion Census 2020

Browse all religions

Tradition	% Pop	% Adherents	US Pop	US Adherents
Mainline Protestant	20.0%	34.5%	—	—
Catholic	19.2%	33.1%	—	—
Evangelical Protestant	16.5%	28.4%	—	—
Other	1.5%	2.7%	—	—
Black Protestant	0.6%	1.0%	—	—
LDS (Mormon)	0.6%	1.0%	—	—
Orthodox Christian	0.2%	0.3%	—	—
Non-religiousPopulation	42.0%	—	—	—

Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.

Who lives in the Sioux City media market? 418,200 residents across 23 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.

Sioux City vs National418K residents

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population

Local vs state vs U.S.

418K

local

418KNational 334.9M

Share of U.S. population

Local vs state vs U.S.

0.12%

local

0.12%National 100%

Voting-age population

Local vs state vs U.S.

72.1%

local

72.1%National 75.7%

Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income

Local vs state vs U.S.

$73,304

local

$73,304National $83,960

Poverty rate

Local vs state vs U.S.

10.8%

local

10.8%National 12.5%

College degree

Local vs state vs U.S.

24.4%

local

24.4%National 35.6%

Homeownership

Local vs state vs U.S.

72.0%

local

72.0%National 65.2%

Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age

Local vs state vs U.S.

38.5 yrs

local

38.5 yrsNational 39.1 yrs

Age 18–29

Local vs state vs U.S.

15.1%

local

15.1%National 15.7%

Age 65+

Local vs state vs U.S.

18.8%

local

18.8%National 17.0%

Foreign born

Local vs state vs U.S.

7.8%

local

7.8%National 14.1%

Non-English at home

Local vs state vs U.S.

13.0%

local

13.0%National 22.2%

English only

Local vs state vs U.S.

87.0%

local

87.0%National 77.8%

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